Not Done Serving: How Veterans Continue to Serve After the Military
A New Kind of Service
When Alexa and George Rice talk about service, they’re not just referring to their years in the military, they’re talking about a lifelong calling.
George, an Army infantry veteran who completed three combat deployments, and Alexa, who spent years managing the uncertainty of military life at home, have shared the weight of sacrifice and the strength that comes with it. But when their time in uniform ended, both faced a question familiar to many veterans transitioning to civilian life: What now?
“There’s no easy transition from military life into civilian life,” Alexa recalls. “I felt like I lost a sense of purpose, and I know George kind of felt the same way.”
Finding Purpose After the Military
That search for meaning led them to Concerned Veterans for America (CVA), a community of veterans and families dedicated to building a freer, more secure America.
Through CVA, Alexa and George found not only purpose, but a renewed sense of mission. They discovered that veterans continuing to serve after the military can profoundly impact their communities and country.
“Veterans have a heart of service,” Alexa says. “We don’t just stop when we take the uniform off. We want to continue serving our communities and our country.”
Today, Alexa serves as CVA’s Digital Engagement Director, helping others connect, take action, and share their stories. George, now an active CVA volunteer, channels his passion for advocacy into strengthening the country he once fought to defend.
Continuing the Mission … For America
Together, Alexa and George are proof that service never really ends, it just evolves.
“We bring our community’s voices to lawmakers,” Alexa says. “And we come with solutions, not just complaints. That’s what makes CVA different.”
CVA empowers veterans and families to continue leading by elevating their experiences to shape better policies in health care, foreign policy, and economic opportunity. Each conversation, event, and advocacy effort is driven by a belief that veterans’ perspectives can guide America toward a stronger future.
At its core, Concerned Veterans for America believes that the veteran’s sense of service is one of the most powerful forces for good in our country. Veterans bring leadership, discipline, and compassion to the civic space ― qualities that strengthen our democracy and our communities.
Our Best Days Are Ahead
“Our best days definitely aren’t behind us,” George says. “We’re not done serving. We’re just getting started.”
For Alexa and George, continuing their service through CVA isn’t just about staying connected ― it’s about making an impact that lasts.
Their story reminds us all that America is stronger when those who’ve served continue to lead in our neighborhoods, in our communities, and across our nation.
Watch Alexa and George’s story and see how veterans continuing to serve after the military are shaping America’s future for America.
